Willow®
Wearable Breast Pump

Rated 4.0 out of 5
Based on 848 reviews

Meet the hands-free breast pump that fits in your bra and goes where you go. Our patented, no-spill technology lets you pump smarter and fully wireless.

More comfort. More control. And 20% more milk*.

Select a size (Sizing Guide)
Sizes available with additional Sizing Inserts:

What's Your Willow Size?

For most moms, adding 2-4mm to your nipple size results in the most comfortable fit. All bodies are different - nipple and flange sizing is more of an art than a science! Our team is here to help if you need it.

Need help measuring?

If Your Nipple Measurement Is:
Then Your Willow Size Is:
23-25mm
27mm
20-22mm
24mm
17-19mm
21mm
15-17mm
19mm Sizing Insert in 24mm Flange*
13-15mm
17mm Sizing Insert in 24mm Flange*
11-13mm
15mm Sizing Insert in 24mm Flange*

Questions? Our experts can help.
1-888-WILLOW-3

$499.99
$517.98
Includes a Pump Kit + Sizing Inserts (+$17.99)
Affirm Logo Payment Options

Free Shipping on all Pumps.
FSA/HSA reimbursement eligible.
Purchase with Insurance Coverage. Verify Eligibility
Get Help Need help deciding?
Purchase with Insurance Coverage. Verify Eligibility

Milk Storage Options

Pump Your Way

Willow is the only in-bra pump that gives you the flexibility to pump directly into spill-proof storage bags (24 included with Pump Kit) or reusable Containers (sold separately).

Milk Storage Options

Pump Your Way

Willow is the only in-bra pump that gives you the flexibility to pump directly into spill-proof storage bags (24 included with Pump Kit) or reusable Containers (sold separately).

  • Everything works inside the pump and inside your bra, with no external tubes, cords or dangling bottles to hold you back.
  • Milk flows into the spill-proof disposable collection and storage bag or reusable container inside the pump (container accessory sold separately).
  • Smart, proprietary technology responds to your body and maintains suction similar to a baby, enabling true mobility without spilling a drop.
  • Lie down, bend over, play with baby, take a conference call… pump wherever the day takes you!
  • Re-engineered from the inside out. Our smart, wearable breast pump offers more comfort and control – and helps you get more milk.
  • Spill-proof in any position. Willow is the only breast pump that’s totally enclosed and spill-proof in any position with self-sealing milk bags.
  • Smart Suction Technology adjusts based on your preferences to increase output (no need to press a button).
  • Seven levels of suction. Willow is comparable to most traditional double electric and hospital grade pumps, with two lower suction levels and a sensitivity setting.
  • Quiet pumping. Pump wherever the day takes you— with no disruptions.
  • In-bra pumping. No need to undress or buy new bras—your regular maternity or nursing bra is perfect for Willow!
  • App Connected. Our wearable pump connects to our app with step-by-step onboarding and simple, fast pairing–plus volume tracking, session history and pumping pro tips. Compatible with iOS (iPhone 6 or newer) and Android (supported models).
  • Easy to wash. Only two parts to clean and it’s dishwasher safe.
  • BPA free.
  • Rechargeable battery lasts up to 5 pumping sessions to get you through the day.
  • One year warranty.

Willow comes with everything you need to get started:

  • (2) Willow Pumps
  • (2) 24mm or 27mm Flanges (21mm Flanges can be purchased separately)
  • (2) Flextubes™
  • (24) 4 oz. Milk Bags
  • (2) Cleaning Brushes
  • Charger
What are the new features for Willow Pump Generation 3?
We’ve re-engineered how Willow pumps to yield more milk per session–and offer more comfort and control. Generation 3 has a slower, softer pumping rhythm and a sensitivity setting for comfort, plus new Smart Suction Technology that adjusts based on your preferences to help you get more milk. Compatible with our new app exclusively for Generation 3, which offers fast, easy pairing and step-by-step onboarding.
How do I download the Generation 3 App?
Our Generation 3 App is available for iOS and Android. Please see list of compatible devices.
Do you offer financing?
Yes! We partner with Affirm to offer payment plans for the Willow Wearable Breast Pump. Learn more
Can I use my HSA/FSA?
Yes, you can. Simply pay for your breast pump, milk bags and accessories using your FSA/HSA debit card at checkout, or pay with another credit card and submit your receipt to your plan administrator for reimbursement.
Is Willow covered by insurance?
Some women are able to obtain full or partial reimbursement for their Willow Pump and accessories through insurance. Use our Insurance Verifier to check your coverage and purchase your discounted pump.
Does Willow work with larger breast sizes?
Yes. Willow was designed to work with larger breast sizes including G and H bra cups. See our Sizing Guide to check your flange fit.
Do I need a special bra for Willow?
We recommend wearing Willow with a full coverage nursing bra that’s stretchy and has a flap. Avoid underwire and padded bras.
What sizes are available?
Willow offers flanges and container accessories in size 21mm, 24mm & 27mm. Unsure of your size? Visit our sizing guide.
Can you ship Willow internationally?
Not at this time, but our goal is to get Willow into the hands of women around the world—so it’s something we hope to offer in the future.

Awards & Accolades

average rating 4.0 out of 5
Based on 848 reviews
  • 5 Stars
    469 Reviews
  • 4 Stars
    175 Reviews
  • 3 Stars
    62 Reviews
  • 2 Stars
    54 Reviews
  • 1 Star
    88 Reviews
80% of reviewers would recommend this product to a friend
Customer photos and videos
848 Reviews
Reviewed by Julie B.
Verified Reviewer
I recommend this product
Willow Pump
Gen 3
Rated 5 out of 5
Review posted

Love pumping on the go!

As a flight attendant, I never have a consistent work day and rarely have scheduled breaks. The Willow pumps make it possible for me to pump whenever and wherever I need to. I have pumped while serving beverages, getting groceries and even hiking in Alaska! The Willow pump has made it possible for me to continue pumping even after returning to work, the goal of 1 year will be easily obtainable thanks to these pumps.

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Willow Pump

That's awesome!! Thanks for sharing this!

Reviewed by Gloria T.
Verified Buyer
I recommend this product
Willow Pump
Gen 3
Rated 5 out of 5
Review posted

Worth every penny

[This review was collected as part of a promotion]

This pump is amazing! It’s such a relief to have a pump that eliminates all stress. My supply has never been better. I love the reusable container, I love the spill proof bags! Get it! You will not regret it!

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Willow Pump

Thanks for the 5-star review and the photos are great!

Reviewed by Tara h.
Verified Reviewer
I recommend this product
Willow Pump
Gen 3
Rated 5 out of 5
Review posted

Over all great pump

Takes a time or two to understand, recommend watching YouTube videos of how to use the Willow BEFORE baby’s comes, or the first day or two when you haven’t started breast pumping. Measure your nipple don’t guess. Only pumps 4oz (sometimes more at a time don’t understand why) but notifys you (most of the time) at 4 Oz that the bag is full. Great for on the go. Pumped at a wedding and I don’t think anyone knew, just looked like I had big breast hahaha. Great investment

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Willow Pump

Thanks for sharing, Tara!

Reviewed by Mama M.
Verified Buyer
I recommend this product
Willow Pump
Gen 3
Rated 5 out of 5
Review posted

Love willow

[This review was collected as part of a promotion]

As a medical professional Willow has allowed me to continue with my professional tasks while pumping. No need to step away for 30 minutes at a time- now it’s more like 5 minutes to empty reservoirs. Love my willow

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Willow Pump

We're so glad Willow is helping you pump at work!

Reviewed by Mercedes
Verified Buyer
I recommend this product
Willow Pump
Gen 3
Rated 5 out of 5
Review posted

Best Pump EVER !!!!

[This review was collected as part of a promotion]

Ok so I’ve had the Elvie Spectra and Willow. And hands down willow is my favorite pump. The level of convince is unmatched. The suction power is amazing and I can do everything I need to do without being tied down for 30mins. Willow was probably the best investment I made for my breastfeeding journey.

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Willow Pump

Woohoo!! Thank you for the great review! So glad you love your Willow pump!!